Main Factors in the Adoption of Digital Marketing in Startups
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Subtitle: A Online Focus Group Analysis
Author list: Moreira, F., Teixeira, S., Branco, F., Martins, J., Au-Yong-Oliveira, Gonçalves, R., & Pérez-Cota, M.
Publisher: IEEE
Publication year: 2018
Start page: 1
End page: 5
Number of pages: 5
Languages: English-Great Britain (EN-GB)
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